Posts tagged: real estates

Are you looking for a profitable commercial real estate investing opportunity? Below are some helpful tips for locating a commercial property to buy.

Before you start your search, you need to decide on your desired property type. Determine the size, type and the location of the commercial property you are looking to purchase. It is possible that you may be looking for a multi-tenant office building instead of a small single-user office building. In such cases, make sure you are clear on these distinctions before you start your search.

Once you have the type of property clearly in mind, there are a number of sources you can use to locate that property:

Internet

The internet is a great platform to use to locate a real estate investing opportunity. There are several commercial real estate industry sites that give you detailed descriptions of properties offered for sale, as well as videos and other statistics that can be a helpful complement to your search. In addition, there are websites that are hosted by professional commercial real estate agents that will show listings of commercial properties for sale.

Another good source to use on the internet is to connect with user groups and real estate forums that can help you in your hunt.

The only downside to the internet is that it can be restrictive, especially if you are looking for a local commercial property. Most local areas do not have a multiple commercial listing service for commercial properties like the MLS (Multiple Listing Service) for residential properties so listed properties are not readily available to research.

Networks

Networking is another good technique used for finding properties. All you have to do is to visit your local real estate investment group and discuss your needs, clearly indicating the specifics of the type of property you are looking for as well as the financial requirements.

The same approach is valid at Chamber of Commerce meetings. You can also join groups of apartment owners, building owners, and associations of shopping center owners.

Professional Commercial Realtors

Last but not least, you can seek the assistance of professional commercial realtors. Good commercial realtors can be a great helping hand in your hunt for commercial properties. Not only will they provide you assistance but they will also help you in locating the most suitable property for your specific investment plans.

Sellers typically are represented by brokers and it is in your best interest as the buyer to have your own professional representation in any transactions you enter into. If you are worried about the realtor fee – it is usually paid by the seller and, therefore, you do not have to bear any expense.

In summary, homework is important if you wish to find a commercial property that suits your requirements. So do your homework and get the professional advice of a commercial real estate broker who will look after your best interests.

There are a lot of financially lucrative real estate investing opportunities in the marketplace. Good luck with your hunt!

The value of real estate has appreciated in the last few years. It also shows great potential for growth. Hence, now might be the best time to look at an investment in property. However, if you’ve spoken to someone who already has his knees deep in real estate investing, you will realize that a lot of things are easier said than done.

It requires skill and experience to scour the market for high value properties.

Then comes landing good buyers.

Finally, there’s a humongous amount of paper work to handle.

This is where real estate investing softwares might lend a hand. They automate the entire process of real estate investing. If you would like to know more about such applications, here’s a low down on some of the common features they offer.

Lead generation –

At the click of a single button you are able to find a comprehensive list of buyers and sellers scattered across the country. The information elicited includes names and mail addresses of buyers, owners of properties, the type of property (bank owned, foreclosed, low and high equity, absentee owner etc.) and amount of cash paid.

Website creation –

Every business needs a website, especially if you do not have a physical location from which operate. Not all of us know the technicalities of writing HTML codes and designing a website. The real estate softwares can help you create targeted and user-friendly websites that you can use to showcase your business.

Direct mail generator –

Marketing is the soul of a real estate business. The more you network the more leads you can generate. The direct mail generator feature helps you setup a highly productive and efficient mailing system. You can send out emails, newsletters, posters and flyers.

There are a range of pre-made email templates you can use to send out messages to your leads. Autoresponders make sure you can keep in touch with sellers and buyers even when you are not physically present to answer their queries.

This feature is a highlight feature of most real estate software given that the savings in time and money are large.

Investing tips –

This is a section that most newbies can benefit from. Most applications include a resource library with info on the basic aspects of the trade. An open community of members can also give you an opportunity to interact and build your resource with real-time knowledge about making, building and closing a deal.

Diverse user base –

Modern-day automated real estate investing software applications cater to a varied group of investors. It includes those who buy, fix and flip properties. If you are a landlord, it can increase the convenience of managing your properties including finding tenants and repairing and renovating properties between subsequent deals. There are also features that rehabbers and builders of new constructions can use.

Contracts and paperwork –

Real estate investment also means a lot of paperwork. Most applications offer tools to generate contracts. Features such as auto-fill enable you to fill personal details into letters, contracts and other property-related documents. You can sign them online, and then email or fax them free of charge.

There is one thing – you need to be realistic. Real estate softwares are tools you can use to streamline your business. You should have a real estate business to start with and some basic know-how on investing.

You might have heard a lot of buzz recently in internet marketing circles about something called VRE. What is VRE and what can it do for me you might be asking yourself? Well this article will answer that question for you.

First off lets define what VRE is. VRE is an acronym for Virtual Real Estate or VRE for short. The term has been around internet marketing circles for a while but recently came into popularity when John Reese published a video showing his Google AdSense account earning. This was a stunning video because John Reese was earning each and every month 5 figures and up which is more then many people make in a year. So the video created a real stir of internet for struggling internet marketers. Who wouldn’t want to be making 10,000 or more each and every month? Not only that these profits were earned predominantly through the Google AdSense program which is a 100% passive money earner. Meaning you earn money from your websites while you sleep. This is great because there is no customer service or clients to deal with just you and your websites. There is also very little holding you back from creating obscene amounts of money this way online. The more sites you develop and the more traffic you get to these sites the more you will earn. What a great combination it seems like a winning venture all the way.

To take it to a little deeper level though virtual real estate websites are really not just about earning money online. It is a new philosophy in internet marketing or a movement of sorts to move away from spammy cheap link directory sites that use black hat seo techniques to earn money. What many internet marketers are discovering is these black hat websites are profitable only for a short time an then they get delisted from Google and other major search engines. So along came the VRE philosophy of building websites. The main idea is to build great quality niche websites that provide useful content for the site visitors and are built using white hat seo techniques so they will stay around for a long time. Thus the term virtual real estate is being used because like real estate these sites will just appreciate in value over time.

The what it can do for you part should be pretty easy to answer once you understand what VRE stands for. These quality websites can produce a huge profitable portfolio of sites that gain in value while earning you a nice monthly income.

So what is the downside? The only downside if you can even call it that is these websites take time to make and some knowledge to market. Just creating sites for the purpose of creating the sties will do you little to no good. If you site does not have any visitors and no one is clicking on your Google ads then they are worthless sites. So the internet marketer wanting to develop their own VRE empire of sites has to learn how to market the sites. This includes things like article submission, link exchanges and other internet marketing technique.

Over the past few years, more and more people in the United States have been offering real estate notes for sale. Selling real estate is an easy way to turn one’s monthly receivable payment into an immediate and large sum of cash. A real estate note for sale can be a mortgage note, a contract for sale or a land contract.

The best way to find real estate notes for sale is to look for real estate note listings. Several websites provide information on real estate notes for sale. They usually list real estate notes from different states. These websites also provide information on various categories of real estate notes. You can approach real estate note brokers who generally have up-to-date information on the real estate note market. They can also simplify the process of transaction. Local newspapers and magazines are other places to look for real estate notes for sale. Real estate investment clubs are a good forum to discuss matters related to real estate notes.

Competition in this field is very high. Earlier, it was easy to buy real estate notes for huge margins of profit. With several financial institutions and companies hunting for real estate notes, individual buyers often find it hard to buy and sell real estate notes. Most real estate note sellers do not sell their entire lot of real estate notes at once. This can place individual buyers in certain tricky situations. Generally, real estate notes sold partially would not generate immediate income. It is better you go for professional help, as the transaction can sometimes be confusing.

Social bookmarks are a quick effective ways to promote your real-estate listings. They increase the chance that your property will make it to the top of the search engines – and more importantly indirectly market your property to friend’s relatives and co-workers.

How ranking is increased

Internet ranking of web pages is largely based on how popular the website the link is found on. A webpage of a high value website is going to get a much higher ranking in the search results than a lower one. To get a website at the top level you need to have a link from the popular website to yours. Social bookmarks sites like stumbleupon.com, delicious.com, facebook.com, twitter.com and others traditionally have higher traffic ranks than real-estate websites.

All you need to do is get a link on the highly ranked website to your real-estate listings. The most effective way to do this is through social bookmarks.

Advertising Lottery

In some cases property listings get highly ranked and traffic to them explodes – thousands of users are directed to your listing. This increase in traffic can get your home noticed above all others. Increasing the number of eyeballs on your property increases the changes of find a prospective buyer.

Warm marketing

Another benefit to doing the Social Bookmarks is that you can indirectly market your property to friends, co-workers and family. When you share your bookmarks is it a low pressure way to advertise to your friends and family that you are selling your home. You may get lucky and have a friend see your ad, remember a party or other fun time and reach out to you regarding the sale of your home.

What to do

Getting your real-estate advertisement listed and shared is simple – your realtor may have listed your property on an MLS system. You can ask for the links to your property listings from your realtor or to the sites that you posted your advertisement. Look on the advertisement for “bookmark” or “share”. Many times there is a popup you can use to select the social book marking site you want to use. Register at the site and recommend the links to your real-estate listings. Want more traffic then have your friends recommend the link as well.

Not sure what a chiclet is?

Chiclets are the links on a page you can use to share the web page you are on. They are tiny social network bookmark icons that allow you to easily submit the real-estate listing to social news and network sites like delicious.com, stumbleupon.com, facebook.com and others.

One you have your real-estate listings promoted and recommended on the social book marking sites – now you need to get others to view and vote on them. A very simple way to do this is using your email list, send out the book marketed listing to your friends, co-workers and family and have them vote. This can cause a viral effect and really boost the popularity of your real-estate listings.

Need a Listing

If you are selling your home yourself you will need to list your property yourself. Using property listing sites you can list your real-estate for little to no fee. Once you have listing you can register at the social book marketing sites and list your advertisement.

When you have created your listing look for the “share” or “bookmark” button, create your id at the social bookmark site and recommend you property listing. It is that simple.

Test your Listing

The proof of your work can easily be validated – a couple of days after promoting your site you should start to see your property listing higher in the ranks in search engines such as google.com or yahoo.com.

Results

Selling a home can be difficult especially in today’s market. You can help get the most out of your home by using social bookmarks to get your property to the top of the search engines. Give it a little time and you should start to see the results of your efforts. Selling your home quickly and for the right price would make the effort worth while.

Keep these steps in mind when Book Marking your listings:

1) Find the chiclet on the real-estate listing web page

2) Create an account at the social book marketing site

3) Add the link to your listing.

4) Send bookmarked links to family, friends and co-workers and get them to vote.

In the face of stiff competition, finding a strong foothold in the online business domain is a difficult job. Having a website will not suffice if you do not have it bringing in traffic, and in turn, revenue for you. The need of the hour is a responsive web design that is search engine friendly and drawing a large flow of traffic to a web merchant’s website. If you are a part of the real estate industry, the ebbs and flows of the housing market makes you put your best towards running your business in the topmost gear. It is crucial to pin down one of the web design firms of repute so that your business earns a higher level of visibility in the targeted niche.

Understanding the Trend and Web Design Facts

In a specific niche, the prevailing trend in terms of colors, designs and the other designing elements is crucial for you to understand.

• The need of the hour is optimizing your real estate website for mobile devices as mobile commerce is gaining momentum. As a real estate business owner, you got to tap the potential of mobile commerce, enabling your business to get the required boost.

• For your estate business, your target mass is the home buyers, the real estate investors or the first time home buyers, they can go through your site at their will on the go with the help of their mobile devices.

• Social media recommendations are doing the rounds acting as strong signals or referrals. So let the buzz word spread about your real estate business in the targeted domain having a clutter-free web design with the social media icons intact.

The Extended SEO Services

Are you worried that your website is not being able to secure the top positions in the search engine result pages of Google, Yahoo and the like? Check your website whether it is easily navigable and search engine friendly. Most of the web designing firms offer their SEO services as an extended part of web design. So why not make your site to find favor with the top search engines?

If you are expecting higher ROI, then ensure that your website is not too flashy. Distractions in the form of fly out and pop-ups should be less. There should not be chunky videos or images all through, slowing down the loading time of your page. It can lead to an increase in the bounce rate and exit rate of your website. So when uploading the images of the house, condos and the like for the real estate target market on your website, tread with caution.

Content being the King

No matter how eye-grabbing your website design is, if there is no proper content, then it will not ensure web page stickiness. So ensure that along with the easily navigable and captivating web design, you do not give a miss to quality content. It is only well-written, fresh and informative content in your website that can increase the credibility of your website. A well-furnished blog section can do a lot of good for having higher traffic and conversion.

Challenging economic conditions means that the real estate market is ideal for buyers but a graveyard for sellers hoping for a good deal. The housing market in the United States is at its lowest ebb in almost three decades. The Mortgage Bankers Association states that in 2011, 8 million Americans were at least one month behind with their mortgage payments with 5 million of these homeowners two months behind. With huge numbers of houses up for the sale, prices are falling rapidly and sellers are caught in a trap. Below are some tips for selling your home in a down economy for a reasonable price.

Find A Great Realtor

Although you can try and sell the property yourself, it is asking an awful lot to list your house and do all the ground work without real knowledge of the industry. Despite the fact that a realtor will cost you from 3-6% of the selling price, their expertise could easily make up that difference. Find a local agency that’s familiar with your neighborhood including knowledge of comparable properties in the area, school systems etc. Check the realtor’s sales history over the last few years. You want a successful realtor that is not too busy to give your property his full attention.

Marketing Plan

Your real estate agent is responsible for producing a marketing plan but it is your duty to familiarize yourself with the plan as it’s an essential element of driving traffic and getting more people to view your home. Your property must be visible on top internet sites such as realtor.com. The best realtors have their own website so make sure your property is on display there too.

Preparation

This is your chance to shine. Walk through the home with your agent and he should be able to point out things that may turn off potential buyers. The good news is that preparation work for your home can be performed on a relatively tight budget. Take care of the property’s exterior first with neatly trimmed hedges and colorful flowers always a plus. Repair any bricks or handrails that are loose and also ensure the roof is in perfect condition.

Ensure all walls are painted and carpets are professionally cleaned. Remove all odors to leave a fresh smell and move around furniture to make the living space look as large as possible. If you can’t make your property look immaculate by the time the first viewers arrive, your home will remain unsold.

Price

Look at the active listings, pending listings and recent sold statistics of homes that can reasonably be compared to yours. However, be wary when looking at selling prices as those sales could have taken place a few months ago. Economic conditions can change very quickly so you may have to adjust prices to suit the existing market. Pay special attention to listed prices as this is your competition.

Once you have followed the above steps, you need to be quick to follow-up on inquiries. Your realtor generally handles follow-up activity including emails or phone calls from interested parties. Hopefully, you will receive plenty of interest thus enhancing the possibility of receiving a fair price for your home.

Because real estate prices have dropped quite a bit, the potential commissions that real estate agents and brokers could earn have also dropped. But the drop in commissions can be more than offset by the amount of properties that can be sold. And getting quality real estate leads is one of the keys to making this a reality for real estate professionals. This is because there are so many more properties on the market now than there were before the bubble burst.

The rise in the number of homeowners who are underwater on their mortgages has increased so much that a very large number of them have decided that they cannot afford to stay in their homes. They would rather sell their home and buy a comparable home for a much lower price, and take the loss so that they can improve their cash flow situation by having a lower mortgage payment each month. And since there is no shortage of properties to buy, these people had no problem finding a suitable home for a good price.

And another result of the rise in available properties is that more and more people are becoming first-time homeowners. Since prices on homes are falling, more and more people are able to afford a home for the same amount they are currently paying in rent. So the logical choice for these people is to buy a house rather than continuing to rent.

These factors all lead to one thing – a higher need for real estate agents to help the buying and selling of all of these properties. Therefore, even though prices have fallen, the quantity of available properties, buyers, and sellers has raised which more than makes up for the lower prices in terms of how much a given real estate agent could make in the current real estate market. And as we all know, the more clients a real estate agent has, the more properties they’ll sell and the more money they’ll make.

The problem comes in when a real estate agent has already gone through their current client list. The best way for them to get more clients is to somehow obtain more real estate leads. Not only do they need more leads, they need high quality leads if they are going to be successful in converting a high number of them into clients who actually follow through on buying and/or selling one or more properties.

So how can you get more real estate leads? There are of course many different ways. These include buying them from an agency that offers them, advertising, subscribing to lead generation websites, developing and keeping current your own real estate website that draws potential

clients to it, and best of all by getting them through your own network. There are undoubtedly other ways of generating real estate leads as well, but these are the most common methods – all of which have proven to work to a certain degree.

One of the easiest ways to get real estate leads is by purchasing them. There are companies whose sole purpose is to find people who want to buy or sell a property. They then sell this information to people who are willing to pay for it. So if you are a real estate agent looking for real estate leads and either don’t have the time to find your own, or simply don’t want to, then this may be a good option for you.

There are two different major ways to do this. You can purchase the real estate leads from a company as a set of data that you will get in the form of a list or spreadsheet. Then you will need to start sifting through them and using the data available to qualify and categorize them yourself. And after that, it’s time to start making calls to find out they are valid leads or not.

The other way of purchasing real estate leads is by subscribing to a real estate lead generator website that will send you much smaller lists of leads on a regular basis. This can be nice because the information is likely to be much more current than buying a single very large list of leads. But this also means that there are fewer to work with so it doesn’t give you as much freedom in terms of choosing who to contact first.

Purchasing real estate leads or subscribing to a lead generation website can also be expensive. This can be a very bad thing since the whole intent of buying leads is to find clients, sell properties, and make commissions, if the leads that you buy don’t turn into commissions. In that case, not only did you not sell any properties (or many properties), but you wasted money on worthless information, and you wasted time contacting worthless leads when you could have been working on finding good real estate leads instead.

Another way to generate real estate leads is by advertising. If you are a real estate agent, broker, or business person, advertising your services may be a good way to generate real estate leads. This type of lead generation is great because rather than you doing the work to find people who want to buy or sell a property, the tables are turned and they come looking for you instead.

In addition to having people try to find you instead of you trying to find them, there is another benefit to advertising to generate real estate leads. The people who are trying to find you are already definitely interested in buying or selling a property. This means that you don’t have to worry about whether they are going to turn out to be qualified leads or not, because they definitely will be.

A similar way to generate real estate leads by advertising which can be even more effective than simply advertising on a billboard or in the paper is by setting up your own real estate website. Websites are surprisingly inexpensive to have hosted, and having one developed for you doesn’t have to be expensive either. And if you learn the basics of website development, you’ll be able to maintain it by yourself after it’s been set up so that you can always keep it current.

The reasons to keep your website current cannot be understated. First, you have to keep it updated with the properties you are trying to sell so that the people who visit your website will have something to look at – and since this list of properties will be changing frequently as your client list grows and changes, you’ll need to change your website often to incorporate the new properties and eliminate the ones that are no longer available.

A second reason for keeping your website updated on a regular basis your page rank will grow higher. Search engines use a number of factors to determine how relevant they are to certain keywords, and where to display them in a list of search results. And one of the biggest things that moves a website toward the top of the list is it’s page rank, which is greatly affected by how active and how current the website is. So the more often you update your website, the higher its page rank will be, the higher it’ll show up in search results related to real estate keywords, and the more visitors you’ll get to your site.

Once you get visitors to your site, you’ll be getting the exposure you want to potential clients for free. They can stay on your site for as long as they want to and look at as few or as many properties as they want to. And you don’t have to do anything in order to help them. In fact there could be thousands of people all on your website at the same time. That is something that you would not likely ever have the opportunity to do in person. This phenomenon is what is known as leverage, and leverage is what can turn a small business into a fortune 500 business in short order when managed correctly.

The best way to do real estate lead generation also happens to be one of the most difficult – at least in the beginning. The method of finding leads is by building a very large network, and using it. This is one of the best ways to get leads because it is one of the most surprisingly effective ways. But unfortunately, it’s also one of the more difficult ways to start, and takes a while to yield significant results.

The first thing you’ll need to do is to start building your network. And it’s not that you just need to start building it, you need to intentionally focus on building your network each end every day, no matter where you are or who you’re talking to. This is because for most people, networking does not come naturally.

If you are like most people, you are probably somewhat shy and don’t make it a point to intentionally meet and talk to new people on a regular basis. But if you want to build a network, you’ll have to do exactly that. This is something that can come as a challenge to say the least, both emotionally and technically, but it is well worth the effort in the long run.

It can be emotionally difficult because a large part of building a large network is dealing with rejection. And if you want to build a large network quickly, you’ll have to deal with a lot of rejection each and every day. Too many people, being rejected is taken personally and it ends up wearing them down so that they eventually give up before they gain the benefits that building a large network provides. But if you can learn how to not take rejection personally, you’ll succeed where so many others have given up and failed as a result.

And networking to generate real estate leads can be done almost anywhere. When you need to put some gas in your car, park on the other side of the pump from someone who’s already there and try to strike up a conversation where you’ll be able to tell them that you’re in the real estate business and can help them or anyone else they know who may be looking to buy or sell. And if you’re really serious about it, you may want to only get $10 or some other small amount of gas at a time so that you’ll need to go to the gas station more often and have more opportunities to network.

You can also build your network by meeting new people at any other place. You could talk to someone at the grocery store, library, church, waiting in line at the bank, or anywhere you are around other people for more than a few minutes at a time and starting a conversation wouldn’t be too awkward. It can be done anywhere, with just about anyone, at almost any time. And the more dedicated you are to it, the faster you’ll be able to grow your network and the better off you’ll be in the long run.

Some of the best ways to network are by talking to the people you already know. These are people who are already in your network, and you can use them to help you grow your network even larger. The most obvious way is to simply ask them if they are interested in buying or selling a property in the near future, and to keep you in mind if they are.

But another way to help you grow your network is to ask them who they know that may be interested in buying or selling a property. You are basically asking them for real estate leads using different words. You could ask them for the names and numbers of people who they know who may be interested in buying or selling a property, or you could ask them to give your contact information to the people they have in mind when you ask them that question.

It’s a great idea to have business cards with your contact information made up when you’re networking. That way you won’t have to rely on people’s memories which are definitely not the most reliable things when compared to something they can simply read from a card. Cards on the other hand make it so that the person you are giving your contact information to doesn’t have to rely on their memory, and it puts forth a more professional image as well which can only benefit you.

Real estate values have taken a dive and one of the results has led to there being many, many more properties on the market now compared to before the economy took a dive in 2008. This means that even though the prices are lower, the higher quantity of properties on the market make it possible to buy and sell more of them and make more money in commissions as a result which will more than make up for the decreased individual property values.

I order to sell more properties you must have more clients. And to get more clients, you need to have more real estate leads. These real estate leads can be generated in a variety of different ways, all of which can be useful to real estate professionals. Having reliable leads will definitely result in more clients, more sales, and more money made in commissions. Purchasing them, advertising for them, or getting them from your network is all great ways go get leads that all have their own strengths and weaknesses. Pick the one that will work best for you, and you’ll be on your way to making more money through real estate in less time that you think.

One of the most important things to do when purchasing a home is to find a great real estate agent to make the process flow smoothly and effectively. A question many people ponder is how to find a good real estate agent. The best agent may not necessarily work at one of the top ten agencies in the area. The agent who will work best for you would be an experienced agent who will listen to your needs, act in a professional and ethical manner and knows the market in your area.

1.)Word-of-Mouth or Referral

Most real estate professionals attract a sizable amount of business because of a satisfied client who recommends them to a friend, family member or neighbour. When you are thinking of purchasing a home, it is a good idea to ask those around you who they have used and ask them to elaborate on their specific experience with the real estate agent in question. Successful real estate agents strive to make customer satisfaction their number one priority and will do everything they can to facilitate a good experience for a customer. Try to find an agent that has a proven track record and reputation for delivering quality service, customer satisfaction, and have experience in the neighbourhoods that you are looking in.

2.) Do an Online Search For Real Estate Agents

There are many online resources available when searching for a real estate agent referral, but this by no means ensures quality. The agents referred online may have paid a fee to the website owner to be listed in the directory. Performing a Google search of the top agents in your area and then reviewing their websites will give you a good list of agents to interview. Agents who have experience in the field will tell you, but a newer agent will more than likely have the extra time to spend working with you. Review any customer testimonials or feedback about an agent you may be interested in retaining.

3.) Visit Open Houses in the Area

You should visit some area open houses where you can actually meet with a potential agent in a non-threatening manner. Here you can see how they work, collect business cards, formulate an opinion and talk with them on a personal basis. If you are thinking about selling a home, pay close attention to how the agent presents the home. Make sure the agent is polite, informative, approachable and professional. Does the agent promote the home by handing out professional looking feature sheets or other related materials? Is the agent trying to play up the features that make the home more enticing? Or is the agent in the corner, back turned and uninvolved in the whole scenario?

4.) Pay Attention to Real Estate Signs

Carefully monitor the real estate signs in your neighbourhood. Observe how long from the day they go up until the home is actually sold. An agent who has a high sales turnover might be a better choice than an agent who has lots of for sale signs but few sold signs. An agent who gets results is what you want.

5.) Why Agents Use Printed Advertising

There are two main reasons real estate agents use printed advertisement. First is to advertise and sell a specific piece of realty. Secondly, advertising is used to promote the agent handling the transaction. By checking the local Sunday real estate ads in your neighbourhood and then checking the agents website, you can find the agents who may specialize in your particular neighbourhood. Contact the agent and inquire about their expertise and ask any other relative questions you may have.

6.) Seeking Recommendations from Other Realty Professionals

Ask around and seek out other real estate agents for a referral. Most agents are happy to refer a buyer or seller to another associate, if the service you require is not a specialty they can provide. Some agents only specialize in resale property, while others work predominantly with the sale of new homes. Other agents work exclusively with commercial or investment properties. Mortgage brokers are a great resource for agent referrals; many brokers have first-hand knowledge and can point you in the direction of a top-quality real estate agent and remember professionals tend to refer like-minded peers. There is also typically a referral fee involved for the referring professional so be careful that they refer you to the best Agent not the one that pays the highest referral fee.

Having a real estate blog is an effective marketing strategy that helps to increase community visibility, and connects you directly with your prospective and existing clients.

It gives you an efficient lead generation system as well, and allows you to gain authority on the topics you are blogging about.

Done for you blogging is a great way to keep your blog up to date with fresh content so your readers will continue to return to you for more information. However, before diving into this topic, let’s explore why you should have a blog in the first place.

Why A Real Estate Blog

Through a blog, real estate agents are able to improve consumer perception and build trust by doing the following:

• Publish high quality, informative posts
• Being consistently perceived as an authority in their marketplace with blogging
• Interacting and engaging in good conversations with readers of their blog
• Letting their personality shine – prospects are searching for background information before talking with agents
• Demonstrating their talents and professional skills

A real estate blog will help you to do all of this.

Done-For-You Real Estate Blog Content

You can purchase high quality, pre-written blog content from a real estate blog content service.

In one example, you can get 20 professionally written blog posts per month on high quality real estate related topics that your clients and referral partners would find interesting. The great news is that you don’t have to spend hours upon hours researching and writing the content. Just copy and paste the articles into your blog and schedule them to publish.

The content is “ghost written” meaning you can take full credit as the author as well. You can even spend a few minutes customizing the content for your local market, add local keywords for better search engine placement, and give your personal opinions on the article and how it affects your market and client base.

Automatic Blog Content Channels

Just as it sounds, an automatic content channel system uses custom software to publish high quality, professionally written real estate blog posts directly into your WordPress or Blogger website.

Just like the ghost-written blog content option above, this content automatically shows up in your website each business day and it makes you look like a total real estate expert.

With this option, you don’t even have to log in to copy/paste and publish. We just set up the software to publish to your existing blog website and it works automatically.

Automatic blog content channel posting software keeps your blog filled with keyword rich, fresh content to give you that needed boost in search engines as well as staying in front of your sphere-of-influence consistently and professionally.

It is effective, hands-free in nature, reliable, cost-effective and takes off on its own once you set it up.

Guest Blogging

Guest blogging helps to increase website traffic. It is an excellent way to get extra web exposure. Plus, the guest bloggers will have an incentive to promote your site with their post on it as well.

One great way to utilize guest bloggers is to ask other industry professionals that you get referral business from to write guest posts about their industry.

For instance, ask the mortgage lending professional of your choice to write a guest post on a current loan program or special market update. They get the chance to show off their market knowledge and you get a high quality blog post for free.

By far, guest blogging saves you time. Having to keep up posting to your blog can be very time consuming and many real estate agents simply do not have the time. Unfortunately, if you are not posting regularly, your blog will crash and burn.

By hiring professional blogging services, you will be provided with a lot of content to maintain blog quality. You also don’t have to coordinate the content with your guest writers with a professional service. It’s all taken care of for you.

Real estate blogging is definitely something you want to incorporate in your real estate marketing strategy and is a responsive and reliable form of social media. It has shown some excellent results for any business owner and will surely do the same for the real estate agents who know the value and concept of blogging.